BOSC Podcast #6 The Offering

March 3, 2013 at 5:13 pm Leave a comment

Build your business from your strengths, clarify what your clients (tribe/fans/pals) need and decide how to help them. Then make the offer. Under lean startup principles, the offer is made before the solution is fully built. That way, you aren’t building something no one wants. You aren’t wasting resources on parts that don’t matter. More importantly you are building something that will truly help and be valued.

Gary Morton and Frances Schagen talk about the Offering.

Thanks Joe for sound engineering and the groovy music.

PS Joe is looking for a name for his most recent composition. Have a listen over there and make a comment about how it makes you feel or what it makes you think.



Here we go on an epic journey together to making the best business and the best life we can.
The business owners success club brings business owners together to help each other. Who else do you know who could benefit and who could add to the conversation? http://businessownerssuccessclub.com/


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Entry filed under: 1. Know Where You Are Going, 3. Do It. Tags: , , , .

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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

In March we will open the doors to our online community. Stay Tuned.

Sign up here to play along.

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