Getting Out

November 21, 2011 at 3:10 pm 1 comment

I went to a business event this morning.  I’m going to another one on Wednesday and I’m holding one in my office on Thursday.

I don’t go to 3 events every week, but when there is a good event, I go.

I don’t understand Business Owners who say they are too busy to go to events in their community.  Since when did engaging with your customers become optional?  Since when is improving yourself a luxury to be cut out?

A good friend who has owned her family business for almost 40 years talks about the loneliness and self-recrimination she felt during the really hard times during the 80’s (inflation, interest rates and energy costs went through the roof).  She says that she and other business owners felt that they were doing something wrong because their once-profitable businesses were now not so profitable and they had to let staff go.  That’s a double whammy hit.  You don’t feel like meeting up with other Business Owners if you aren’t doing so well and if you are short staffed, it’s harder to get away.

Having talked to other business owners since then who felt the same way, she goes to every business event she can get to.  She says she will never deny herself the support she could have had.

If you are having tough times in your business, so is everyone else and that’s the time to work together, not hide away.

What’s the worst thing that could happen if you opened an hour later every Wednesday so you could go to the Rotary meeting?  You’d be inspired?  You’ll get to talk to others about what’s new in your business?  You won’t feel like it’s so much your fault?

Our Community Development Coordinator just cancelled a Business Event scheduled for this Wednesday because of lack of interest.  There was even a FREE LUNCH!  I went to this event last year and it was very well attended.

I met 2 new people at an event last week.  One of them is interested in working on a bookkeeping app and I’m interested in making a bookkeeping app.  We’re meeting about it next week.

The other one installs software – the kind of software we train Business Owners to use.  We’re getting together soon, too.

The more I get out to events, the more business comes our way; the more business opportunities I find and the more energy, inspiration and courage I have.

How about you?  Do you get out to events?  What about the Business Owners in your community?  Do you put on events?  What is attendance like where you are?


Entry filed under: 3. Do It. Tags: , , , , , , .

You, the Business Owner Where is Your Data?

1 Comment Add your own

  • 1. First Meetings « Your Effortless Business  |  November 30, 2011 at 4:39 pm

    […] wrote on the Business Owners Success Club about getting out and how important it is to meet people.  I wrote about 2 people I met at a […]


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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

In March we will open the doors to our online community. Stay Tuned.

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