The Effortless Business

November 2, 2011 at 12:16 pm 1 comment

Leo Babauta launched his book/package “the Effortless Life” last week.

I’ve been thinking about making business easier and smoother – you know, effortless.  So this really caught my eye.

I bought the book.

His overriding premise is that we should get rid of goals and expectations.  I’ve read his blog for years and I’ve read what he writes about this.  My gut reaction has been to resist that idea, I mean, how do you get where you want to go if you don’t have a destination in mind?

He develops this theme much more deeply and, dare I say it, persuasively, in this book than he does in his blog.  I’m starting to get it now and I’m willing to give it a try this week.

He says if you focus on what you want to do, rather than on what you think you need to do, you will get much farther and have more fun on the way.  I’m coming around to this idea, especially as I would like to focus on writing and at this point in our pivot, I can see how writing will be helpful.

I discussed this with my friend Regine (I love my weekly talks with Regine, she makes me explain ideas thoroughly – no sloppy thinking) and came up with the following points:

  • Goals and objectives narrow your options and don’t leave room for serendipity.
  • When you are working from a place of joy and passion, you turn out better results.
  • Really? You aren’t giving up goals, you are just making the goal your heart’s desire.  What a cool way to spend your day.
  • Passionate people attract other similarly passionate people.  Yay, a tribe!

So, I can, I see the value, I’m intrigued and it suits me right now.  I’m a gonna do it.  I am doing it.  I’m working on what I want to Tuesday, Wednesday and Friday this week.

  • This is a good week because we have just finished an sales tax deadline, and we don’t have anything pressing right now.
  • We’re making a pivot. (this will be a whole other post, but I’ve started to talk about it here)
  • I’m participating in NaNoWriMo, or rather, I’m calling it NaBizWriMo.

So far, so good.

How about you?  Can you set aside time for fun/passionate/heart’s desire kind of work?  If you could do anything over the next ½ hour what would it be?  Why not just do it?



Entry filed under: 3. Do It. Tags: , , , .

Doing What We Love October Reading

1 Comment Add your own

  • 1. Jason  |  November 28, 2011 at 6:34 pm

    Thanks for this great article


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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

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