September Reading

October 3, 2011 at 9:47 am Leave a comment

The Elegance of the Hedgehog a novel by Muriel Barbery; translated from French by Alison Anderson.  Deep, so slow reading.  A look at how our thoughts (or avoidance of them) are our reality.


The Invisible Gorilla: and other ways our intuitions deceive us by Christopher Chabris and Daniel Simons.  Interesting exploration of how our pop culture has some crazy ideas about how the brain works.  I’m not sure I agree with all their conclusions, but I acknowledge that I may be subject to those pop culture ideas we have entrenched.


How to Eat a Small Country: a family’s pursuit of happiness, one meal at a time by Amy Finley.  Amy won the Next Food Network star contest complete with her own cooking show – and almost lost her family in the process.  This book is a telling of the story of the following year they all spent in France.  A good book.


Enchantment: the art of changing hearts, minds and actions by Guy Kawasaki.  Enchant the people in your life and your life will get better.  Along the lines of “help enough people get what they want in life and you will be rich”.


We Are All Weird by Seth Godin.  This is the latest in the Domino project.  Seth says that we are all at the fringe in some ways and that now we can connect with others like us and share our fringeness.  Focus on your uniqueness and help others who are the same as you.  The middle of the bell curve has flattened out and the ends are more robust.  This is long-tailness.


 A Most Wanted Man: a novel by John Le Carre.


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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

In March we will open the doors to our online community. Stay Tuned.

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