Social Media Mix

February 9, 2011 at 11:26 am Leave a comment

Mitch Joel wrote a post about how Facebook is no longer just a destination, it’s a platform. Then he wrote about Content being everywhere.  When a story breaks, like AOL buying HuffPost this week, you read about it through the regular news outlets, then you read Arianna’s post on HuffPost, then see what’s showing up in Twitter and what your friends on Facebook are saying.  You’ll probably check with several tuned in blogs to see what they have to say about it.

It’s no longer about a destination. The content is everywhere. You don’t just have to read this Blog post and comment here. You can read it on Facebook, on a Blog aggregator and you can comment anywhere you wish (on Twitter, YouTube… you name it). – Mitch Joel

Social Media isn’t about getting your message out there.  It’s not about being on the right platform to engage your ideal client.  It’s about being a part of the ongoing conversation.

How many platforms do you engage in?  Which ones do you check with the most?


Entry filed under: 3. Do It. Tags: , , , .

Books in January and February My social media mix

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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

In March we will open the doors to our online community. Stay Tuned.

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