Best way to Build Your Business

May 13, 2010 at 4:39 pm 2 comments

Happy Customer

Originally uploaded by cuphalffull1

The best way to build your business – bar none – is to make your customers thrilled, ecstatic, giggly with pleasure. If your customers can’t wait to tell their friends, you will succeed beyond your wildest dreams.

Find out what would make your customers feel that way and give it to them.

While you are at it, make your staff feel that way, too.


Entry filed under: 3. Do It.

War of Art We’re Searching for a Study

2 Comments Add your own

  • 1. Kamil Ali  |  May 13, 2010 at 5:08 pm

    Great ideas, Thanks!
    One way is over deliver!
    What are other ways you think?

  • 2. Frances Schagen  |  May 13, 2010 at 5:22 pm

    I think the most important thing is to find out what is important to your customer and staff, and make sure they have it.

    Extra time, personalized service, discounted pricing, surprise gifts, answering the right question, passing along some information, lending a book, remembering a milestone…

    We could give everyone all these things, but that wouldn’t be good for us. We could give one of these things to each person and make everyone happy.


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The Three Success Factors

I have worked closely with 100’s of business owners and I have seen too many struggle. I have seen what works and what doesn't.

It takes 3 things to succeed:
1. Hard work - and I know you do that already.
2. Knowledge - domain knowledge: you've got that and continue to learn; and business knowledge: this is where everyone focuses and it's easy to find
3. Mindset - This is the killer app. This is what makes or breaks small business owners.

We work on Mindset here at the Business Owners Success Club: how you think about yourself and your business.

When you focus on a business that gives you what you need to live a Good Life and gives others what they need to solve a problem, everything else falls into place and you have a successful business.

Using that as a framework we work on one aspect of business every month. February is "Your Place in Your Community" month.

In March we will open the doors to our online community. Stay Tuned.

Sign up here to play along.


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